Friday, 27 January 2012

Ideology

Ideology, simply put, is the overall feel and tone of a piece of media, in order to keep things on a constant level
Ideologies can be very different across different cultures, like an American and English drama or soap opera, while there will be similarities, will contain some very clear differences and to other cultures such as the Spanish or Chinese may be completely and totally different to them.
Hegemony is an Ideology which has been a dominant Ideology and is widely accepted, for instance that police are good people or that war is bad. However, these do not necessarily dominate our society as a whole, since stories against police and supporting war are relatively common.

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